April 26th news, according to foreign reports, sources said on Monday, the social networking site leader Facebook is developing an independent camera applications, so that 1 billion 600 million users can create and share more photos and videos. It is reported that the development of the Facebook application is similar to burn after reading photo sharing application Snapchat.
Sources revealed that the purpose of Facebook development photo sharing applications, is to encourage users to create more video and photos. And is being developed for different applications, Facebook's flagship mobile applications for personalized individual dynamic and advertising, to encourage users to consume content, rather than creative content. This new application is also different from the Facebook's photo sharing application Instagram, which has become a platform for users to publish the best quality photos. Before publishing photos, Instagram requires the user to complete a number of steps such as filtering.
Market research firm globalwebindex in the first quarter of this year a user survey showed that 33% of Facebook users said in the past month update their own dynamic news; 37% of users said upload and share your own photos. A year ago, the proportion reached 44% and 46% respectively.
Sources said, Facebook is developing a photographic application also hopes to encourage users to create content. The content created by this application will be able to share on Facebook and Instagram sites.
However, taking into account the user more and more to download more applications, if the user is to encourage the use of new photographic applications will be one of the challenges of Facebook. Facebook in last year closed the application incubator Labs Creative, and in the Apple App store and Google app store under the frame of its three models are not popular applications. But the company said it would continue to develop independent applications.