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Apple can not save the American retail line, there is a Apple Store to close

via:博客园     time:2017/9/4 13:10:36     readed:1102


The slump in the store is an indisputable fact that even the Apple Store, which does not seem to worry about passengers, will be spared. They will close a store in California in September 15th.

Credit Suisse, a financial services agency, used toIn April this year, rough statistics, the United States has announced 2880 stores closed. Taking into account the 60% stores will publish notice closed in May, Credit Suisse deduced that this year the number of closed shop could reach 8640, which will hit since the 2008 economic recession in the United States that year high, a total of 6200 stores put up the shutters.


(the number of stores closed in the United States, pictures from:QZ)

Apple is still the most profitable retailer in the world in the closing of the store. A copy issued by CoStar, a market research agency, not long agoPresentationApple's Apple Store receives $5546 per square foot a year.

Apple Store is so strong ability to attract customers, the surrounding businesses also followed by dipping.The Wall Street journal has revealedApple Store, the market overall sales can be increased by about 10%, which is apple increased rents and chips in negotiations, they can always get much cheaper than other shops rent: usually not more than 2% per square foot sales, other businesses this number can be as high as 15%.


However, this does not mean that apple can resist the trend of retail sales on its own. The Apple Store, which is about to be closed, was opened in May 2006 at the Simi Valley Town Center mall in California, which is said to be the first permanently closed Apple Store in the United states.

The famous apple blog9to5MacThat causes the apple store is closing the traffic of its declining. Other stores located in the same shopping center with Apple Store in recent years, including Abercrombie Similarly afflicted people pity each other..


Still, the slump in stores is not as bad for Apple as it is for traditional retailers, after all, Apple Store is just one of many Apple's offline sales channels. According to the Wall Street journal, Apple's offline stores accounted for only 12% of its overall sales.

Fewer people are going to Apple Store, but fewer people are buying Apple products, Apple's latest seasonEarningsShow that, whether it is iPhone or iPad, sales have achieved no small growth.

From here:Fora.ie

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