September 12, Tencent Music Entertainment Group and Ali Music jointly announced the heavy news, the two sides reached a copyright transfer cooperation, Tencent Music Entertainment Group will be the exclusive agent of the global, Warner, Sony, the world's three major record companies and YG Entertainment, Music and other high-quality music copyright resources to the Ali music, music library in the number of more than one million, at the same time, Ali music exclusive agent of the Rolling Stones, China Research, believe that Asia and other music copyright is also delegated to Tencent Music Entertainment Group.
The Tencent music entertainment and Ali music copyright transfer cooperation to achieve, in the current industry environment is the general trend, copyright delegation of the right to make high-quality music content in more music platform to benefit the user, this cooperation as an example, this Means Mayday, Yoga Lin, Tian Fu Zhen, Li Zongsheng and other singer songs can be in the QQ music, cool dog music, cool my music to hear, and BIGBANG, Jay Chou and other singer songs will be synchronized to the shrimp music users open.
Copyright is the cornerstone of the protection of musicians and music works, Tencent music entertainment and Ali music this cooperation, but also the two sides in the copyright protection level to reach a consensus on the one hand makes the whole industry to further the process of genuine, on the other hand also inspired the singer creation A better quality of music works.
Up to now, Tencent Music Entertainment Group has been with Netease cloud music, Taihe music group, singing it, Bike, quick hands and Apple Music, Spotify, KKBOX and so on more than ten platforms to achieve music copyright transfer cooperation, its recording copyright and lyrics Copyright of the open cooperation. Involving the domestic music platform, K song platform, live platform, video sites, mobile terminal manufacturers and international music platform and other categories.