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HUST Xunfei: We are similar to Huawei. From ToB to ToC, we can sit on the cold bench for ten years.

via:博客园     time:2019/5/23 12:14:14     readed:934

Author: Editor Yang Fan: Luo Lijuan

Editor's note:IFLYTEK shares tumbled 7 percent today as Chinese artificial intelligence companies got involved in the whirlpool. To be prepared in advance, known as

The C-terminal market is the new battlefield of the University of Science and Technology in recent two years.

On May 21, CTU Xunfei held a new product launch to C-end consumers. Unlike the previous release technology, this is the first product-oriented presentation of the University of Science and Technology.

On the same day, HKUST Xunfei released six new products, including Xunfei Translator 3.0, Xunfei Transcript Machine, Xunfei Intelligent Recording Pen, Xunfei Intelligent Office Book, Xunfei Learning Machine and iFLYOS, covering life, work and learning. The first five of them are consumer goods oriented to C-end.

Ever since the end of 2017, when Liu Qingfeng, chairman of the board of ICU, put forward the idea of developing from strong technology to To B market to To C end, ICU has been intensifying its investment in C end products, thus forming a dual strategy of To B-To C.

Liu Qingfeng said at yesterday's conference that 2019 is the time for AI value dividend to be realized.

According to the financial report released shortly before HKUST Flight, in 2018, HKUST Flight C-terminal business realized business income of 2.517 billion yuan, an increase of 96.54% year on year, accounting for one third of the total revenue, and realized gross profit of 1.296 billion yuan, an increase of 70.77% year on year. This has not been easy for HUST Xunfei, which has been ploughing deeply in the B-end market before.

In recent years, more and more competitors have flooded into the field of artificial intelligence, including Baidu DuerOS and Ali Genie, representatives of open platform, as well as start-ups going out to ask questions, cloud intimate voice, Spirit, Sound and Intelligence Technology, Triangle Beast and so on. Under the multi-party offensive, since its listing, HKUST has been challenged by slow performance growth and low return on shareholders'investment, and its market value has also suffered from Waterloo, which is close to the waist from hundreds of billions of dollars.

Du Lan, senior vice president of iFLYTEK, said publicly that

Force C terminal

In 2014, iFLYTEK was launched

In June 2015, Jingdong and CTU Xunfei jointly launched the intelligent speaker Dingdong and sold it online, two years earlier than Ali and Millet. Although seizing the first chance, it has not achieved good results. By the end of 2016, less than 100,000 tinkle speakers had been sold. Subsequently, the market ushered in the rapid rise of Tianmao Elf, Xiaomi Xiaoai and Baidu Xiaodu, and quickly occupied the top three market share, Dingdong was severely suppressed.

After the first dilemma of the intelligent speaker, iFLYTEK readjusted its direction and landed the technology on the ground.

Since the translation service of a generation of translators must be completed in the cloud, the network situation is the key, and the unstable network situation abroad directly affects the experience of using the translators. After discovering the strong demand for offline translation, HKUST has begun to focus on the development of offline technology, and launched offline translation function in September 2017, which is also the first offline translation application in the industry.

Up to now, the Translator has been upgraded to version 3.0, and has achieved A.I. industry translation in seven fields: finance, medical treatment, foreign trade, computer, law, sports and energy. It also supports the translation of dialects and minority languages into Mandarin and English.

Learning from the lessons of smart speakers, we began to emphasize and pay attention to offline stores in channel layout. Up to now, Xunfei translation machine has been stationed in more than 1800 stores, covering the mainstream Airport system, Gome, Suning, Hongtu Triple, digital trend stores and communication and IT channel stores.

Revenue from hardware sales reached 810 million yuan in 2018, accounting for 10 percent of total revenue, up 171 percent from a year earlier. Behind this.

In addition to intelligent hardware, the revenue of mobile Internet products and services represented by iFLYTEK has become another piece of iFLYTEK C-side market.

Hu Yu once said that iFLYTEK's To C business strategy has formed three parts: platform, consumer goods and back-office content operation.

In his view, in addition to consumer goods such as translators and recording pens, there will also be enough imagination space in the future to recommend content to consumers through content-based consumer goods and realize it through advertisements and recommendation divisions.

To C Opportunities

With the establishment of To C's strategic framework, the transformation business of HKUST Telecom Flight has begun to be promoted at different levels.

In terms of platform, in 2018, CTU Xunfei released AIUI 3.0 and iiFLYOS, the smart voice cloud operating system, and this year's release will be upgraded twice, introducing iFLYOS 2.0, aiming at providing consumers with a smooth interactive experience and a variety of scenario services. In 2018, revenue from open platform reached 680 million yuan, accounting for 8.6% of total revenue, an increase of 124% over the same period last year.

In the area of consumer goods, in addition to translation machines, iFLYTEK's products revolve around

In addition, CTU Xunfei has signed a contract with IT Channel Merchant Weishi Jiajie. The forthcoming AI recording pen will enter 2,500 offline stores of Weishijiajie in 2019. Hu Yu hopes consumers can experience the products of Xunfei offline, and the sales revenue of products from offline will be more than three times that of online products in the future.

But in terms of technology, iFLYTEK's first-mover advantage does not maintain a leading position. Liu Qingfeng once said bluntly,

In recent years, Baidu's DeuerOS and Ali Genie began to penetrate into smart home, mobile communications and other fields. In addition, Yunzhisheng and other start-ups have opened their voice platform to developers free of charge, forming a competition for Daxunfei.

Intelligent hardware, represented by translators, has been flooded into the market by dozens of enterprises, including Baidu, Sogou, millet, Microsoft, Google and other enterprises, which are frantically competing for the market with Technological University.

In a rapidly iterative Internet environment, iFLYTEK is still even more

In response, Hu Yu also admitted that iFLYTEK still faces great challenges from To B to To C.

For the next plan, iFLYTEK said it would use the

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