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Google is testing a newly designed search result page: adding website icons to remove URLs

via:ChinaZ 站长之家     time:2019/10/10 17:31:04     readed:81

After comparison, it can be found that the first line of the adjusted search results shows the icon and name of the website. The line below the address name replaces the original green text path with black text.


Current Search Results Design

It is analyzed that the new design allows the site's identity to be placed in the front and middle, making it easier for users to understand the source of the information.


Design of search result in test.

In fact, people's attention is more likely to be drawn by the icons, and the black and blue results list is cleaner and simple, in contrast, the green URL will distract the user's attention. This new design is a more compact search result page and more link content can be displayed.

At present, it has not been widely tested for this adjustment and will eventually be formally pushed to the market and to be observed.

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