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Heat storage toilet covers are on the verge of elimination in Japan: Double 11 has become a "hot cake" in China

via:驱动之家     time:2019/11/18 20:31:05     readed:55

JapanClosestoolIntelligent toilet cover

Looking back on the last two-decade war, 3C consumer goods have again become a major supplier.

mention

储热式马桶盖在日本濒临淘汰:双11在中国却成了“香饽饽”

But if you go to the Amazon's Amazon e-commerce platform to search for a smart cover, you'll find an interesting phenomenon

The Japanese market has phased out the heat storage toilet cover, and the domestic / foreign market is double day

No matter from the price, or from the product line (style diversity), the heat storage toilet cover has been on the edge of elimination in Japan. Most Japanese families will choose the heat storage toilet cover when decorating. On the other hand, the domestic online e-commerce platform, which is the intelligent toilet cover of Japanese brand, almost accounts for 60% - 70% of the sales volume. Why does this happen? The reasons are divided in two.

1. Some brands make use of consumers' ignorance (information asymmetry) of intelligent toilet covers and their psychology of taking advantage of the advantages, and make false price bids for the heat storage intelligent toilet covers that are on the verge of being eliminated. During the double 11 period, they make false price cuts (and reduce prices many times), so as to attract blind users to buy them.

2. For Japanese manufacturers, the production equipment of heat storage toilet lid has been built and bought at a great cost, but now the production cost is very low. If we make every effort to promote the instant toilet lid, we must cut off the production line of the heat storage toilet seat, resulting in a huge new investment, which is related to the manufacturers.

储热式马桶盖在日本濒临淘汰:双11在中国却成了“香饽饽”

Reporters secretly visited the offline intelligent toilet cover market, exposing the disadvantages of heat storage

In order to reveal the chaos of the intelligent toilet cover industry, bubble net specially sent reporters to visit several large-scale home appliance stores in Beijing on the eve of the double 11, and learned some amazing secrets of the industry. Sales personnel clearly pointed out that the heat storage toilet cover has been gradually eliminated by the industry due to its own structure and backward technology.

because the heat storage type toilet cover is cleaned by the hot water stored in the built-in water tank, dirt and rust stains can be easily accumulated in a long time,

储热式马桶盖在日本濒临淘汰:双11在中国却成了“香饽饽”

At the same time, some Japanese brands have also played a role in the domestic e-commerce platform

储热式马桶盖在日本濒临淘汰:双11在中国却成了“香饽饽”

What's even weirder is that the same product went on to cut prices three times a week and hit it for the first time.

However, the future trend is unstoppable, and the thermal storage type will be replaced by the thermal type.

Because the instant-heating type intelligent toilet cover is less than the heat storage type.

1. There will be no scale or rust left in the interior, and bacteria will not grow. It is clean and sanitary.

2. Don't heat it frequently, but

3. The heat storage water tank has a fixed volume, which can only be flushed continuously for 20-30 seconds, and it takes 5 minutes to reheat. That is to say, the heat storage water tank does not have this problem, and the water temperature is constant and comfortable.

储热式马桶盖在日本濒临淘汰:双11在中国却成了“香饽饽”

Looking around the world, at present, Japan's intelligent toilet lid

储热式马桶盖在日本濒临淘汰:双11在中国却成了“香饽饽”

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