On February 22, according to foreign media reports, Google has removed about 45 apps of cheetah mobile from the Google play app store. In response, cheetah Mobile said that it has been actively cooperating with Google and following the developer policy of Google play app store. Cheetah mobile is still taken off the shelves unilaterally and comprehensively by Google under the condition of active rectification.
Cheetah mobile stressed that Google claimed that this rectification action will give developers notice and warning, and allow them to correct the problem. If they do not correct their behavior, Google will take action. But that's a different story from the cheetah experience.
The following is the full text of cheetah mobile response:
On February 20, we received an email from Google's headquarters unilaterally working with Cheetah Mobile to terminate advertising, saying it would terminate Admob and AdManager accounts in Cheetah Mobile's App. Immediately, the Google App Store removed about 45 apps from Cheetah Mobile, including its claims
Cheetah Mobile has been actively cooperating with Google, following the developer policy of the Google Play app store. Since 2014, in Google advertising operations, from the launch of the new advertising position, to the subsequent resolution of related advertising issues, we have taken the initiative to maintain close communication with the Google China interface team. After google's u.s. headquarters began a new round of ad results and experience reviews on october 28 last year, we worked with the google team to actively conduct self-inspection, combing all tool product ads, and communicating actively and transparently with google china, moving down more than 15 ad scenarios. 90 days after the start of the review, we also have been asking Google China for the results of the review, but the reply has always been: no clear information from the US Policy team. until today, we received the mail to terminate the cooperation.
In particular, we regret that Google's American team's compliance standards have not been told in advance, and it was through yesterday's public news abroad that we learned that Google has adopted a completely new machine learning approach to judging
As the earliest Internet company in China's globalization, cheetah Mobile has gained wide attention in the era of mobile Internet. It still has more than 300 million monthly active users in the world, more than half of which come from overseas. We attach great importance to user experience. For example, clean master, the flagship tool application of the company, has been downloaded by more than one billion users around the world. After 45 million users participated in the rating, it still received the super-high evaluation of 4.7 stars. Pinotiles 2, the classic IP game of cheetah Mobile, has been rated as best game of 2015 by Google, which is more than 6.4 Million Android players bring joy, with an average score of more than 4.4. We have formed a tool based business with stable revenue and a fast-growing game business, and are making great efforts to launch a sprint to the AI robot track.
The huge impact of Google Play on App's removal on our global users is even more painful than the loss of the company's business from ending its advertising collaboration. Since the evening of the 20th, we have received a large number of user complaints and feedback, such as
It should be noted that cheetah mobile, as the leader of Chinese Internet companies, has been making transformation and upgrading to AI driven industrial Internet companies since 2019, playing a positive role in the new products of intelligent service robots, including practicing corporate social responsibility with practical actions in the battle against the new crown virus. In the future, we will continue to adhere to the highest standards of the industry, follow the global market and international rules, and jointly promote the healthy development of the industry. We believe that this event will not have a fundamental impact on the future development of cheetah mobile. We are confident to protect the interests of users, shareholders, partners and employees from all over the world to the maximum extent. Thank you for your attention!