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Google blocked 600 "advertising disturbing apps" and all cheetah mobile products were deleted

via:博客园     time:2020/2/22 12:47:51     readed:51


Tencent technology news, according to foreign Google blocked 600

One of the biggest developers banned by Google's game store and advertising alliance is cheetah mobile, a Chinese listed company, according to reports. Foreign media once disclosed in November 2018 that the company has been engaged in advertising fraud activities.

In December 2019, Google removed one of cheetah Mobile's illegal apps, but allowed cheetah to continue to offer other apps in the software store. So far, the company's entire product line in the Google play store, which includes about 45 apps, has been removed, and these apps no longer offer ads displayed by the Google Advertising Alliance.

Per bjorke, Google's senior product manager in charge of advertising traffic quality, told foreign media that more than 4.5 billion applications have been installed this time, mainly for English users, and that the deleted software mainly comes from developers in China, Singapore and India.

The executive declined to give the names of the specific apps or developers removed from the shelves, but said many of the banned apps were utilities or games. Google also published a blog post detailing the removal of the software.

Last year, Google's software store blocked another publicly available Chinese software developer, CooTek. Prior to the ban, foreign media and a security firm provided evidence that CooTek had used harassment ads to target users

Under the tech giant's policy of harassing ads, Android software developers must not display ads without the software being turned on, as well as banning any potential users

One example that could cause users to click on ads unintentionally is when a full screen ad pops up on the screen as they prepare to make a mobile phone call, Bork said.

He added that Google deployed a new technology late last year to automatically detect whether Android apps display ads when they are not launched. This initiative helps to identify applications and developers who violate the rules. Such a tracking and investigation process also led to the withdrawal of a large number of illegal Android Software.

Although some illegal apps and developers have used similar techniques to display harassed ads, he says, they have done everything possible to avoid being spotted. But it's unclear to Google whether the offending software is working together,

For marketing customers who have been shown ads in some harassing ads, Google has begun to refund advertising fees. Mr Bork said:

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