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Facebook has tightened its advertising strategy for the new crown: reducing misinformation and panic (Figure)

via:cnBeta.COM     time:2020/2/26 15:05:29     readed:40

Facebook novel coronavirus has been tightened to reduce advertising and panic. Facebook is now banning ads that "promise to cure or prevent new coronavirus," or "create a sense of user urgency.".

A Facebook spokesman told business Insider: "recently we have implemented a new strategy to ban advertising that involves coronaviruses and creates a sense of urgency, such as implying a limited supply, or guaranteeing a cure or prevention. We also have policies for markets such as marketplaces that prohibit similar behaviors. "

Like other platforms, Facebook is cracking down on all kinds of fake content. Facebook uses fact checkers to check the sources of information, and to curb the sources of unconfirmed information. In late January, Facebook announced a series of measures to completely remove fake news about the outbreak in the United States, which has been marked by the world's leading health organizations and local health authorities as potentially harmful to those who believe them.

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