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How much influence does the United States have on wechat? Tencent: US market accounts for less than 1% of advertising revenue

via:驱动之家     time:2020/8/12 22:48:53     readed:107

Tencent released its Q2 quarterly financial report in 2020 this afternoonIn the same quarter, the revenue was 114.883 billion, with a year-on-year increase of 29%, and the net profit reached 30.153 billion, with a year-on-year increase of 28%.

Specifically, Tencent's value-added business contributed 65.002 billion yuan, accounting for 57%. This part is mainly composed of mobile games including peace elite, King's glory, dungeons and warriors, and crossing the line of fire. Among them, the revenue of mobile travel and end-user travel were 35.988 billion yuan and 10.912 billion yuan respectively.

Financial technology and enterprise services contributed 29.862 billion yuan in revenue, accounting for 26%.

Online advertising contributed 18.552 billion yuan of revenue, accounting for 16%, and 1% of other revenue.

Tencent also mentioned the situation in overseas markets, especially in the U.S., which recently attracted investors' attention.

According to Tencent,U.S. revenue accounts for less than 2% of global revenue, while U.S. business accounts for less than 1% of its total advertising revenue.

In short, the U. S. market for Tencent is very small, about 2 billion yuan, advertising revenue is even lower.


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