Although Samsung mobile phone has no voice in the domestic market in recent years, it still holds the no.1 position in the world, which mainly benefits from its strong appeal in Europe, India, America and other places.
But this year's downturn in consumer electronics appears to be affecting Samsung itself, TheElec reports,Samsung has a backlog of 50 million phones in dealersThe models are mainly Galaxy A series of mid-range computers.
Considering Samsung plans to ship 270 million smartphones this year, 50 million represents 18% of its inventory.
In general, healthy inventory should be kept under 10%, which obviously means that Samsung dealers are under a lot of pressure to sell.
Samsung is also cutting production capacity from 20 million units a month in January and February to 10 million units in May.
Ironically, in the fourth quarter of last year, Samsung specified an ambitious target of shipping 334 million smartphones by 2022.