IT home March 28 news, in the 2023 wechat open class PRO held today, wechat "search" team announced that it will launch "ask" search function, input questions, collect answer master answer, quality answer master's original content will be presented first.
It is widely believed in the industry that this will be the wechat version of Zhihu, which will generate certain competitive pressure on Zhihu in the future.
In tonight's wechat open Class PRO, wechat brought video number, wechat payment, small program, enterprise wechat and Soso related content.
According to wechat, the mini program will be mainly focused on four parts, including improving running speed, reducing resource occupation, and launching transaction protection certification. According to reports, they have been committed to the basic performance optimization since the birth of the small program, the average startup time has been less than two seconds, the follow-up will be in 2023 on the underlying capabilities and framework again a big update, so that the overall page open time again reduced by half, and ensure that the overall resource occupancy rate can also be significantly reduced.
Wechat also revealed that this year there will be a major upgrade to the subscription message. The first is to make it as easy as possible for users not to have to subscribe themselves, to avoid annoying users as much as possible, and the styles will be richer and the message content will be richer than before. Overall messaging capabilities will see a big boost this year.
In addition, wechat video account announced a number of product plans including paid subscription function and support for "original rights and interests". In the future, it will support creators to set up paid content area, and provide functions including advertising sharing in the comment area and original content protection, to help more creators increase their income.
As previously reported by IT Home, WeChat and wechat had 1.313 billion combined monthly active accounts by the end of the fourth quarter last year, up 3.5% year on year. Driven by growth in chat and non-chat scenarios, the total time spent on wechat continued to grow through 2022.
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